FMCG Commercial Director Resume Template

Commercial Directors in FMCG hold one of the most senior and commercially accountable roles in the business. They typically oversee both sales and marketing functions, own the total revenue and gross …

Typical salary range

$90,000 – $180,000

Total remuneration (base + bonus + LTIP + car) frequently exceeds $250K at larger FMCG businesses. Private equity-backed businesses often offer carried interest.

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How to use this template

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  3. Keep the ATS keywords highlighted in the skills section
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Key ATS Keywords for Commercial Director

commercial strategy P&L ownership revenue growth board-level go-to-market channel strategy MD reporting EBITDA growth strategy commercial transformation

Typical Employers

Innocent Drinks, BrewDog, Fever-Tree, Pret a Manger, Proper Snacks, Seabrook Crisps, Yeo Valley, Morrisons Brands, Premier Foods, Nichols

Your Full Name

Commercial Director | FMCG

email@example.com  |  07XXX XXX XXX  |  LinkedIn: linkedin.com/in/yourname  |  London, UK

Professional Summary

Results-driven FMCG Commercial Director with [X] years of experience across [brands/companies]. Track record of [key achievement]. Skilled in Commercial strategy & P&L ownership, Executive leadership, Channel & customer strategy. Seeking a challenging role to drive [commercial goal] within a fast-paced consumer goods environment.

Core Competencies

Commercial strategy & P&L ownership Executive leadership Channel & customer strategy Marketing strategy oversight Mergers & acquisitions support Private equity investor management Board reporting and governance Business transformation International or export market leadership Private equity and growth equity experience M&A integration or carve-out

Professional Experience

Commercial Director, [Company Name] Jan 2022 – Present

Senior Commercial Director, [Brand/Division]

  • Grew total net revenue from $45M to $78M over 3 years as Commercial Director, delivering 20%+ EBITDA margins
  • Led commercial transformation, restructuring sales and marketing team of 60, reducing costs by 18% while accelerating growth
  • Secured PE investment series B round by presenting commercial strategy and 5-year revenue model to investor panel
  • Delivered UK market entry strategy for 3 acquired international brands, generating $12M revenue in year one
  • Renegotiated top-4 grocery JBPs delivering $8M incremental net revenue, outperforming category by 6pp
[Previous Company Name] Jan 2019 – Dec 2021

Commercial Director (12–18 yrs), [Brand/Division]

  • Led [key initiative], delivering [quantifiable result] for [brand/category]
  • Managed [key responsibility], improving [metric] from [X] to [Y]
  • Collaborated with [function] to [action and outcome with $/% figure]
[Earlier Company Name] Jun 2016 – Dec 2018

Sales Director / Marketing Director (10–14 yrs)

  • Supported [senior] with [key task], gaining experience in Commercial strategy & P&L ownership and Executive leadership

Education & Qualifications

Degree essential; MBA strongly preferred
Track record of P&L ownership at national scale
Board-level presentation and influencing experience

Common Commercial Director Interview Questions

  1. How do you build a commercial strategy when you have limited data on a new market or channel?
  2. Tell me about the most complex P&L challenge you've managed.
  3. How do you manage the tension between sales and marketing priorities at a senior level?
  4. What's your experience working with private equity investors on commercial strategy?

Related FMCG Resume Templates

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Brand Manager